Gautam ChintamaniOct 27, 20191 minSex sells, but who’s buying? Remember how our parents ‘allowed’ us to watch incessant television or play our hearts out a day before any examination? This trick...
Gautam ChintamaniSep 13, 20171 minSoft power for hard messagingWhile PM Modi excels at using Bollywood's soft power for hard messaging, his predecessors used it to supplement their own messaging.....
Gautam ChintamaniSep 13, 20171 minThe Making of Star India The Making of Star India: Vanita Kohli-Khandekar's book on Rupert Murdoch’s Indian TV foray is a must-read. In a day and age where the...